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Quit to win! Challenge
From March 1 to April 11, make a commitment not to smoke for 6 weeks.

To register

Thousands of Quebecers commit to not smoking for at least six weeks, from March 1 to April 11, 2012. If each year, 2 out of 3 participants successfully take up the Challenge, just imagine the number of people who are making the move toward a smoke-free life.

Three ways to take up the Challenge

Alone


A person can register alone.


With a teammate

Two people sign up together, as participants, and provide each other with help and support.

With a sponsor

A person registers as a participant, choosing a non-smoking sponsor for support.

When you register before March 1, 2012

  • You can receive a free support kit available at PJC Jean Coutu branches by presenting your registration confirmation as of January 4, 2012. To locate your nearest PJC Jean Coutu branch, click here.
  • You will be able to subscribe to a series of encouraging e-mails sent at each stage of the quitting process.
  • When you visit QuitChallenge.ca, you’ll find a host of tips, tools and information.
  • You’ll be able to obtain information and support at the Ligne j’Arrête helpline 1-866-527-7383 or the Quit Smoking Centre in your region.

Plus, you could win one of the prizes!

To win one of the prizes

To be eligible for the prize draw, you must:

  • Reside in Québec;
  • Be a regular smoker as of December 31, 2011. You can quit smoking at any time, beginning January 1, 2012, provided that you do not smoke during the Challenge;
  • Commit to not smoke during the official six weeks of the Challenge, from March 1 to April 11, 2012 inclusive;
  • Be registered for the Challenge alone, with a non-smoking sponsor or by teaming up with another smoker who also wants to quit (teammate).

To find out more, visit the "Rules" and "FAQ" sections of this site.